Vodafone Access is a hybrid mobile app.
The business proposition was to refresh the look and feel of one of the Vodafone main app which was little known to the customers.
The new product was also expected to combine together the current app content with an ID ‘sdk’ in order to make possible to provide a seamless authentication for the users who intend to check their Vodafone ID dashboard as well as to access some tailored offers.
My challenge was to turn complex requirements into a compelling, clear and easy to use interface across Android and browser, taking into consideration the company design system as well as technical constraints.
Click here to view the app prototype
Trip Roulette is a new concept of app developed by myself and a friend working in the OTA business. The idea behind is that finding a flight on mobile is an exhausting experience, often cumbersome, driving low conversion figures. For this reason we focused on the idea of inspiring
a user rather than letting him search specific flights.
The user can find a flight in few taps, and each day he will receive ideas based on his personal interest and budget. The UX is inspired in some ways by ‘Tinder’, each flight becomes an opportunity.
Differently from dating app in this app the cards don’t disappear but we created the urgency using a count down mechanism: each flight is available only for 48 hours. We want to trigger the “impulse purchase” factor, targeting ‘five-to-niners’ customers looking for inspiration for their weekends.